Month: July 2016

Creating Professional Landing Pages

First Impressions Matter: 5 Awesome Tips for Creating Professional Landing Pages

If your business doesn’t already have a landing page–it should. A landing page is a one-page website–usually separate from a company’s main site–which gives potential customers a quick glimpse of a product or service and encourages them to buy. They are a great way to increase conversion rates. By limiting options, landing pages guide potential customers to a specific goal. It is a quick way to engage customers and having a well-designed, easy-to-use page will draw customers in. Knowing the key elements of an effective landing page should build a positive reputation for your brand and increase sales. So what makes a great landing page?  Continue reading “First Impressions Matter: 5 Awesome Tips for Creating Professional Landing Pages” →

By LeadinjectionLanding Pages, Marketing
Attract Qualified Leads

3 Ways To Attract Qualified Leads

Although attracting more web traffic to your site means that you’re exposing your brand to more leads, it doesn’t necessarily mean that those leads are qualified. Qualified leads are consumers that have an actual interest or need for your product or service – and that are not only willing to purchase that product or service, but are able to as well. Some leads simply aren’t a match for your brand for one reason or another. Continue reading “3 Ways To Attract Qualified Leads” →

By LeadinjectionLead Generation